Sponsorship and Exhibit Show Opportunities

Oct. 24 – 27, 2024
Lansing Center, Lansing

Our event features the largest gathering of school board members and superintendents in Michigan, making it an unparalleled platform to showcase your products and services to key decisionmakers and influential stakeholders within the education community.

Business Affiliate members have access to discounted pricing and will receive a special designation at their booth.




2024 ALC Logo


Exhibitor Schedule

Thursday, Oct. 24

5 – 8 p.m.Exhibitor Set-Up and Registration Open
8:30 – 10 p.m.Grand Opening and 75th Anniversary Welcome Reception

(following the conclusion of MASB’s Annual Business Meeting)

Friday, Oct. 25

10 – 11:30 a.m.Exhibit Show
11:30 a.m.Exhibitor Tear-Down

(following the show)


All times are tentative and subject to change.


Hotel Accommodations

Crowne Plaza view of hotel room bed

Crowne Plaza Lansing Hotel

925 S Creyts Rd
Lansing, MI 48917

Room Rate: $165

(Before applicable taxes and fees; proof of sales tax exemption must be received by the hotel.) 

Reservation Deadline: Sept. 23, 2024

Make reservations online or call 877.322.5544 and mention the Michigan Association of School Boards or group code MAS.


General Information


Registration and Payment

Booths and sponsorships can be selected and purchased online. After we receive your registration, we’ll follow up with your invoice. Payment in full will be accepted in the form of a credit card or check made payable to the Michigan Association of School Boards.

Booth space will not be assigned until payment is received.

Booth includes: 

Please note: Each booth registration includes four company representatives. If you would like to invite additional representatives, you can purchase spots. Carpet is not included and can be purchased in the Art Craft exhibitor kit.

Welcome Reception

Food being served at exhibit show welcome reception

Join MASB in offering food and/or beverages at your booth. Let the Lansing Center help you increase foot traffic at your booth with a special food or beverage to serve to attendees. Contact Justice Shankel at or 517.908.4040 to set up your order.

The deadline to order is Tuesday, Oct. 1, 2024.


You can also purchase drink tickets to hand out to attendees at your booth. Drink tickets can be used at the hosted bars during the Welcome Reception. This is an opportunity for you to network with customers and provide a small token of your appreciation. Order and pay for your drink tickets when you reserve your booth online.

Exhibitor Deadlines



What Exhibitors Said

“I look forward to this event each year! MASB takes great care to make sure that exhibitors and sponsors feel our time and monetary investments are valued and it is noticed and appreciated! Thank you so much!”

SSOE Group

“The MASB staff were very personable, friendly, and helpful if any questions were asked.” 

McCarthy & Smith, Inc.

“The MASB exhibit show has been, and continues to be, a great opportunity for us to connect with members, and provide information regarding our transportation services. Thank you!”

Dean Transportation