Certification
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Specialty Certifications

Build your knowledge in a focused area of school board service. MASB’s specialty certifications help you strengthen your skills in advocacy, community relations, data, finance and leadership.

Download the certifications checklist

Getting Started
Each specialty certification requires completion of Level 1, plus the courses listed below. Leadership Certification also requires attendance at the Annual Leadership Conference.

Advocacy Certification

Become a more effective advocate for your district and community. Develop your understanding of public opinion, the legislative process and grassroots advocacy.

Required Courses

  • CBA 261: Advocacy for Public Education
  • CBA 264: Shaping Public Opinion
  • CBA 265: Practical Advocacy
  • CBA 308: A Guide to Understanding the Legislature
  • CBA 361: Grassroots Advocacy

Community Relations Certification

Build stronger connections with your community. Develop skills to communicate in difficult situations, work with the media, gather feedback and use what you learn.

Required Courses

  • CBA 232: Communicating Effectively in Difficult Times
  • CBA 246: Advanced Community Relations
  • CBA 252: Media Relations
  • CBA 263: Collecting Feedback
  • CBA 363: Leveraging Feedback

Data Certification

Use data to inform decisions and support student success. Learn to interpret information, monitor progress and connect district goals with measurable results.

Required Courses

  • CBA 251: District Strategic Planning and Goal Setting
  • CBA 341: Data Foundations
  • CBA 343: Teacher Effectiveness and Student Achievement
  • CBA 344: High School and Beyond
  • CBA 345: Data Dashboards

Finance Certification

Build confidence in overseeing your district’s finances. Strengthen your ability to understand financial reports, evaluate budgets and plan for long-term district needs.

Required Courses

  • CBA 213: Capital Planning for Your District
  • CBA 215: Advanced School Finance
  • CBA 310: Budget Anatomy and Shortfalls
  • CBA 315: Anatomy of an Audit Report
  • CBA 370: Managing a Construction Project

Leadership Certification

Strengthen your leadership through practical governance, ethical decision-making and strategies for building consensus. Apply what you learn to the challenges your board faces.

Required Courses

  • NEW CBA 270: Leadership by Consensus: Confidence in Leadership
  • NEW CBA 299: Leading With Purpose: Advanced Leadership for School Board Members
  • NEW CBA 305: Practical Governance: Case Studies in Effective School Board Leadership
  • CBA 325: Leadership: Overcoming Obstacles
  • CBA 327: Ethics in Action

Additional Requirement
Attend the Annual Leadership Conference on Friday and Saturday as part of the Main Conference.

Plan Your Next Step

Review your transcript to see which requirements you’ve completed, then find classes to continue your progress.